Original research
What European motorcycle dealership websites actually offer
We fetch each business's own website and record what a visitor can do on it. This is the result, market by market. There is no score and no ranking of businesses here — only the share of sites in each market that offer each thing, and the date we checked.
| Market | Indexed | Checked | Stock online | Prices shown | Service booking | Part-exchange | Finance calc | Live chat | EV section |
|---|---|---|---|---|---|---|---|---|---|
| Finland | 205 | 25 | |||||||
| Spain | 803 | 131 | |||||||
| Sweden | 79 | 46 | |||||||
| United Kingdom | 699 | 198 | |||||||
| Austria | 212 | 89 | |||||||
| Germany | 1 924 | 805 | |||||||
| Netherlands | 323 | 183 | |||||||
| Switzerland | 349 | 142 | |||||||
| Belgium | 204 | 78 |
Percentages are of sites we successfully loaded, not of every business indexed. A market is listed once at least 25 of its motorcycle dealership websites have been checked. Percentages are of that checked set, not of every business indexed in the market. Latest check: 6 September 2026.
What each column means
Every check is something a reader can verify by opening the site themselves.
Vehicle inventory browsable on the site
Prices published rather than on request
A workshop slot can be booked online
Current car can be valued on the site
A monthly payment can be calculated
A chat widget is present
Electric vehicles have their own content
Live chat in use across Europe
Detected in the page source of motorcycle dealership websites we reached, all markets combined.
| Vendor | Sites | Share of all checked |
|---|---|---|
| tawk.to | 7 | |
| Giosg | 5 | |
| Leadoo | 4 | |
| Serviceform | 4 | |
| Tidio | 3 | |
| Zoho SalesIQ | 3 | |
| Freshchat | 1 | |
| Trengo | 1 | |
| Zendesk | 1 |
A vendor is named only when its own code identifies it in the page source. Sites running a tool we do not have a fingerprint for are counted as running nothing, so treat these as a floor rather than a full census. How detection works →